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Cathedral Quarter Hotel
This highly prestigious hotel chain required a new marketing strategy to reach out to current and potential
clients via the web. A promotional video was created to be hosted not only on the site but also on top video sharing
sites.
The hotel wanted to reduce their offline marketing spend and increase their online marketing to produce a
greater ROI. The Hotel now required live actual video content with creative flair to catch the true essence and
tone of the hotel. Music and voice over combined with moving image was crafted carefully to give the finishing
touches needed to promote and highlight the key features of the hotel.
The video is being maximised on their website, top video sharing sites, web banners and in house hotel plasma screens
to really produce great results.
"the quality of our video brochure is what impressed us the most, it really shows off the
quality of the hotel. We noticed an immediate increase in online bookings as soon as the video was added
to our website, it’s not often you can say a company over delivers but video media marketing did!"
Tanya Houston
Marketing & PR Officer
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Cosmetic White Smiles
This demonstrates our ability to create bespoke video that conveys the experience, professionalism and
support offered by the clinic.
CWS required a video which they could be applied to numerous mediums to help promote their products and
services to add further credibility and attract new clients.
A video brochure was created as an introductory piece for the clinic and implemented into their homepage
bringing the CWS website to life while keeping retention of web visitors and increasing appointments made.
The video was also utilised in an email campaign to let subscribers know about the new video situated on their
home page, renewing people’s interest in CWS services.
Videos for the surgery were also placed on numerous video sharing sites to increase visibility on the search
engines and help to generate significant traffic to their website.
The video content used on the web was also reproduced for use with clinic reception plasma screens as well
as in DVD direct mailers which clients could also take away with them after a consultation at the surgery
"We are delighted with the results achieved through Video Media Marketing, their expertise in
both creating highly effective web promotional videos and really working with us to maximise every marketing
avenue is what really impressed me the most"
Dr Tony Taunk
Dentist BDS
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Selston Cosmetic
Seleston cosmetic surgery wanted to increase consultation bookings to maximise their rise in website traffic
having recently invested in search engine optimisation work.
SCS wanted short web videos creating for all their most popular treatments to really bring to life the service
and support offered at the clinic while conveying the key benefits of these treatments.
"Video Media Marketing helped us significantly increase the results from our website while also
increasing the traffic to our website by getting our video on page 1 of Google, highly recommended"
Dr Basi
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Derby College
The creative arts department at the Derby College had designed a website dedicated to specific areas of study,
music production, TV production and arts. They wanted their videos to have an authentic feel which was achieved
by using actual students in the videos to present their thoughts and experiences on what kind of a place the
college was like to study at.
"Instead of having the cliché content and pictures informing adults and potential students how great
our facilities are, we decided it best to have ’actual’ students present the individual creative
departments. This gave a real feel to the respective areas as it gave existing students the chance to voice
their opinions on what it’s really like at the college."
Simon Doherty
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